Segment your customers by any dimension - including lifecycle, demographics, persona, and LTV - and push them directly to your marketing platforms with a single click. Eliminate CSVs and manual data work entirely.
01
Decile appends every customer record with hundreds of demographic, psychographic, and behavioral attributes from the most highly reputable third-party providers.
Demographics: age, HHI, location
Lifestyle - Home owner, fitness buff, new parent
Shopping behavior - Category affinity, discount sensitivity, channel preferences
02
Ask Luma by Decile to build your segment for you, stacking filters across lifestyle stage, LTV tier, persona, and more. Save audiences as static or active segments, so they're always up-to-date.
Data stored at the person-level, so you can segment on anything that matters
Daily automatic refreshes
Advanced segments built in moments via Luma
03
One click syncs your audience to Meta, Google, Klaviyo, TikTok, or any other marketing destination. No exports, manual uploads, or waiting on a data team.
Real-time syncs
Send audiences directly to email and SMS platforms; no CSVs required
Create targeted audiences and send directly to Meta, TikTok and more
Build segments designed to keep existing customers engaged. Then deliver the right offer at the right moment.
Identify at-risk customers before they churn
Send segments directly to your email platform for personalized retention flows
Seed lookalike audiences with your highest LTV customers, enriched with hundreds of attributes.
Build lookalike audiences from top LTV customer attributes
Sync audiences directly to your marketing platforms
Reduce the time it takes for learning algorithms to find your ideal customer
Identify lapsed customers with high win-back potential.
Identify segments who are most likely to return
Personalize win-back messaging based on product affinity, discount sensitivity, and more.
Not only was I able to action on 25 CRM questions and push audiences to my media platforms the same day. For a small team with no dedicated analyst, this has been a game-changer.Flag & Anthem
The insights from Decile have allowed us to more accurately target specific customer segments. We have been able to unlock so much more than we ever have before thanks to Decile.Smith Teamaker
Decile has helped us with audience targeting & segmentation, campaign planning & much more. Very powerful tool for brands looking to take their data analytics to another level.Nordic Naturals
We've been using Decile to analyze our business operations, and it's been a game-changer. The software is intuitive and easy to use, even for those without a technical background. Whether you're a small startup or a growing enterprise, [Decile] adapts to your needs. Overall, Decile is a fantastic tool for data-driven decision-making, and I highly recommend it for any business looking to optimize its operations.Bylt Premium Basics
Decile's Segmentation & Activation lets you build advanced customer audiences on any dimension — including lifecycle stage, demographics, persona, and lifetime value (LTV) — and sync them directly to your marketing platforms with a single click. No CSVs, no data team required.
Segments are built on enriched first-party data. Decile appends every customer record with hundreds of demographic, psychographic, and behavioral attributes, including age, household income, location, lifestyle (e.g., homeowner, fitness, new parent), and shopping behavior like category affinity, discount sensitivity, and channel preferences.
No. Decile is designed for marketing teams without dedicated analysts. You can ask Luma by Decile — the AI assistant — or your preferred AI surface to build segments for you in natural language, stacking filters across any combination of attributes in moments.
Static segments capture a fixed snapshot of customers at a point in time. Active segments automatically refresh daily so your audiences are always up to date as customers enter or exit the criteria you've defined.
Decile supports one-click syncs to Meta, Google, Klaviyo, TikTok, and other marketing destinations — including email and SMS platforms — without any manual file exports or uploads.
The three primary use cases are: Retention — identify at-risk customers before they churn and send them to personalized email flows; Acquisition — build lookalike audiences seeded with your highest-LTV customers; Win-back — re-engage lapsed customers based on product affinity and discount sensitivity.
You can build seed lists from your top LTV customers, enriched with hundreds of attributes, and sync them directly to ad platforms like Meta and TikTok. This gives learning algorithms richer signals, reducing the time it takes to find your ideal customer.
You can go from building to activating a segment in minutes — one brand reported actioning 25 CRM segments and pushing audiences to media platforms within a single day.
Yes. Decile is built for lean ecommerce teams. Multiple customers — including small brands without dedicated analysts — describe it as a game-changer for data-driven decision-making without needing technical resources.
30 minutes. No commitment. See how brands like yours are using Decile to grow.